Visit Hickory, NC
THE CLIENT
Hickory Metro Convention Center & Visitors Bureau is the non-profit destination marketing organization for the Hickory Metro region, promoting its communities, experiences and events to attract visitors and support local economic growth.
DELIVERABLES
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A responsive website for mobile & desktop (wireframes, homepage and interior page templates, collection library)
PROJECT OVERVIEW
The Visit Hickory website redesign delivers a bold energy that reflects the city’s adventurous spirit. Prioritizing the mobile user and accessibility, the new design features immersive video, vibrant imagery and dynamic layouts to drive traffic to key partner pages and enhance usability and engagement.
The fresh, playful aesthetic features chevron patterns, bold typography and strategic callouts to guide visitors and locals to upcoming events, accommodations and unique attractions. With interactive elements and user-generated content, the site ensures an engaging and seamless experience, making it easy for travelers to discover the best of Hickory.
